Find the right shoppers wherever they are
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Retail media across 40+ retailers with ad technology driving profitable growth for ambitious brands all under one roof.
Maximizing brand visibility and customer engagement across every stage of the retail journey.
We have a full funnel retail media acquisition service offering. Tracking and analyzing real-time outcomes to drive informed decisions and optimize results.
See how we do it
For omnichannel growth, we blend data, tech, and creativity to drive results. Our integrated retail media strategies have turbocharged partner sales, surpassing basic advertising metrics. With deep expertise in physical and digital retail, we optimize total sales across major retailers.
Harnessing first-party data to connect your brand with your consumers with incredible accuracy.
- Rule Based Optimizations
- Dayparting
- Budget Management
- Share of Shelf
- Rank Tracking
- Multi-Retailer Performance Dashboards
Unite your brand’s voice and create visibility to the consumer wherever they are
- Connect with the right audience.
- Reallocate ad budget where it optimizes results.
- Personalized retail media strategies based on your goals versus only ROAS-focused.
Custom insights and actionable strategies tailored for your brand.
- Holistic Measurement
- Personalized Dashboards
- Cross-media Insights
- Custom Audiences
Follow consumer behavior and quickly adapt to market and platform trends.
- Glance Views
- Cost per Acquisition
- Basket Size
- Total Organic Sales
- Share of Shelf
- Return on Ad Spend
- New to Brand Costumers
- Repeat Purchase/Loyalty
Create a consistent strategy that unites brand voice across all platforms and ads, generating demand from first awareness, to conversion, to sustained loyalty. Brand Stores, A+ content, and carousels that convert.
From promotional to lifestyle videos and images, connect with your customers in the moment of discovery. Our creative team creates photography and videos that drive deeper connections between your brand and your customers.
Retailers are connected, your strategy should follow suit
The power of creative
Creative that understands the complexities of every platform. Your brand’s story takes center stage anywhere they shop.
Meet our Retail Media experts
In November 2023, The Bluebird Group acquired OneStone Media Group.
This strategic acquisition strengthens our position in the retail media industry and allows us to provide even more comprehensive solutions to our clients. With our expertise and resources combined, we are well-equipped to deliver impactful marketing campaigns that drive results.
Ready to win at retail? Let’s work together
Interested in diving deeper into how The Bluebird Group can join forces with your brand and tailor a winning strategy for selling your brand on Amazon and beyond? Contact us now to learn more.
